by bfineconsulting | Mar 5, 2026 | PRJs
Authors: Monica B. Fine, Mark Mitchell and Richard Martin Southern Business & Economic Journal (2026) Download article – COMING SOON Abstract This study examines whether regional differences exist in the U.S. craft beer industry, focusing on states in the...
by bfineconsulting | Mar 5, 2026 | PRJs
Authors: Monica B. Fine, Melissa Clark and Alex Brinkmier Coastal Business Journal (2026) Download article Abstract Purpose The student-to-college/university relationship is akin to the buyer-seller relationship in marketing. Buyers vary based on their level of...
by bfineconsulting | Jul 29, 2025 | PRJs
Authors: Monica B. Fine, Bomi Kang, Andrew Weinbach American Behavioral Scientist (2025, in press) Download article Abstract This study analyzes corporate perimeter advertisements (ads displayed around the field of play) in the National Hockey League (NHL) and Major...
by Lydia Fine | Jul 28, 2025 | PRJs
Authors: Dorothy A. Thompson, Heidi L. Dent & Monica B. Fine Journal of Education for Business (2025) Download Article Abstract College students’ increased uncertainties about their post-college future have led to mounting mental health issues. Considering...
by Lydia Fine | Jul 28, 2024 | PRJs
Authors: Maria Petrescu, John T. Gironda, Anjala S. Krishen, Adina Dudau, J.Ricky Fergurson , Steven A. Stewart, Philip Kitchen, and Monica Fine Journal of Marketing Education (Aug 19 2024) Download Article Abstract Departing from the dyadic paradigm of students...
by Lydia Fine | Jul 28, 2022 | PRJs
Authors: Dorothy A. Thompson | Heidi L. Dent | Monica B. FineHigher Education Quarterly (2022) Download article Abstract A student’s expectation for a positive outcome for their future career development is referred to as career optimism. Career Services, a...